Kongsberg Maritime is doubling down on Indonesia, and it’s not just about keeping up—it’s about leading the charge in one of the world’s most dynamic maritime markets. The Norwegian tech giant has just opened new offices in Jakarta and Batam, a strategic move that goes beyond brick-and-mortar expansion. This is about embedding itself in the heart of Indonesia’s maritime ecosystem, where shipbuilding, trade, and innovation are colliding at speed.
Jakarta and Batam aren’t random picks. Jakarta is the nerve center—home to over 200 shipyards, government agencies, and major shipping operations. Batam, meanwhile, is the powerhouse of regional shipbuilding and repair, with the highest concentration of activity in the area. Kongsberg isn’t just setting up shop; it’s planting flags in the two cities that matter most to Indonesia’s maritime future.
The new offices aren’t just about having a local presence—they’re about being local. Dedicated teams will handle sales, service, spare parts, and aftermarket support, ensuring that Kongsberg’s technology—from dynamic positioning to energy management—isn’t just sold but optimized for Indonesian operations. This isn’t a one-size-fits-all approach; it’s tailored, responsive, and built for speed.
Patrick Banks, Vice President of Aftermarket Sales, APAC, puts it bluntly: “Indonesia is a vital and fast-evolving maritime nation.” That’s why Kongsberg isn’t just reacting to demand—it’s shaping it. By being on the ground, the company can engage more deeply with customers, whether they’re commercial players or government agencies. This isn’t just about selling tech; it’s about co-creating solutions that fit Indonesia’s unique challenges and opportunities.
The timing is telling. The announcement came at the Inamarine Expo in Jakarta, with Norway’s Ambassador to Indonesia, Rut Krüger Giverin, in attendance. This isn’t just a business move—it’s a diplomatic one, too. Norway and Indonesia are aligning on maritime innovation, and Kongsberg is the bridge between them.
So, what does this mean for the industry? For starters, it signals that Kongsberg sees Indonesia as a long-term play, not just a short-term market. By embedding itself in key hubs, the company is positioning itself to influence the direction of maritime technology in the region. It’s a bold move, but one that could pay off as Indonesia continues to grow as a maritime powerhouse.
For competitors, the message is clear: Kongsberg isn’t waiting on the sidelines. It’s diving in, and it’s doing so with a level of commitment that goes beyond the usual market expansion playbook. This isn’t just about selling more products—it’s about building a lasting presence in one of the world’s most strategic maritime regions.
And for Indonesia? It’s a vote of confidence. Kongsberg’s investment isn’t just about technology; it’s about partnership. By putting down roots in Jakarta and Batam, the company is signaling that it’s in it for the long haul—and that Indonesia’s maritime future is one worth betting on.